NED HERRMANNS THINKING essays

NED HERRMANN'S THINKING essays Ned Herrmann wrote several books on whole brain and creative thinking, especially as they relate to the corporation. Initially, Herrmann worked for General Electric in management training, but as he continued to study and develop his theories on creativity and using the whole brain in thinking, he formed his own training group in 1980, the Ned Herrmann Group. Herrmann died in 1999, but his work continues being taught throughout the world, and the Herrmann Group carries on his work and One of the techniques he developed, the Herrmann Brain Dominance Instrument (HBDI), is an assessment used to show an individual's "strength of preference" in each brain quadrant (Scott). Herrmann broke down the brain into four quadrants, A, B, C, and D, and he believed each quadrant was used for a specific type of thinking. Quadrant A is the Analyzer, and utilizes the areas of logical thinking, analyzing facts, and processing numbers. Quadrant B is the Organizer, and utilizes the areas of planning, organizing facts, and reviewing details. Quadrant C is the Personalizer, and utilizes the areas of interacting, sensing relationships, and expressing feelings, and Quadrant D is the Visualizer, and utilizes the imagination, thinking about the big picture, and conceptualizing ideas and solutions (Scott and Atkin). Herrmann's theories take the "left brain/right brain" theories two steps further, and create more depth in the areas of the brain, and how they think and react. In fact, Herrmann used "the research of Paul McLean (the Triune Brain) and Roger Sperry (Left Brain/Right Brain function)," (Atkin) to help develop his own theories and methods. Herrmann believed we all have the ability to use each quadrant of the brain, but we use some of them more often and more effectively than others, and his HBDI helps measure which parts we use the most, and helps us use them to our best ability. On...